With the highly anticipated debut of Pop Mart's flagship in Melbourne, the city’s love affair with eccentric collectibles has reached a fever pitch. And this time, it’s all about Labubus—the adorably fanged monster with a name that sounds like you’re accidentally summoning an elvish demon.
Every year, a new must-have toy steals the spotlight, and now, post-Jellycat mania, the world has anointed its next must-own oddity. “I think it’s about the clout but also the joy. Opening a box and not knowing what you’re gonna get is pretty cool. And when you want a specific one and get it? You can’t compare that feeling," Labubu-possessed local collector Doreen Daniel says.
Image credit: Doreen Daniel | Supplied
Unless you’re sitting on a gold mine (literally), the 24K gold Labubu will remain a fever dream, but fret not for there are plenty of ways to snag your own pocket-sized monster in Melbourne.
Want in on the deets? Here’s how to claim yours in Melbourne… without selling a kidney.
Everything You Need To Know About Labubus
- Jump To What Is A Labubu?
- Jump To What’s The Cost Of A Labubu In Australia?
- Jump To Where To Buy A Labubu?
What Is A Labubu?
Labubu is the cult-favorite monster elf designed by Kasing Lung for Chinese toy giant Pop Mart for their THE MONSTERS series. These mischievously charming collectibles double as streetwear accessories, often clipped to bags, keys or even styled into high-end fits.
Sold primarily in blind boxes (with the exception of single-sold plushes), each Labubu unveils itself as a surprise, turning every purchase into a thrilling gamble.
They first exploded on the scene after BLACKPINK’s Lisa was spotted with one in 2024, catapulting them to KAWS-level art-toy prestige. "I was scrolling through TikTok when I started noticing Labubus everywhere—day after day, they kept blowing up. Seeing my favorite influencers, celebrities like Lalisa, and how Asian and K-pop culture embraced them... that's what made me really want one," shared Daniel.
P.S. If you're all about that Labubu Matcha Dubai Chocolate Moonbeam Ice Cream life, check out Melbourne's best matcha spots and Dubai chocolate bars to pair with your collectible addiction.
What’s The Cost Of A Labubu In Australia?
Like any hype-worthy collectible, Labubu prices swing wildly depending on rarity—but expect to fork out around $70 AUD for a standard blind box. That said, "standard" doesn’t exist in the resale market, where rare editions, like the 4ft-tall mint-green Labubu that sold for $750,000 AUD in Beijing last month, trade at fine art rates.
At Pop Mart Australia, official prices range from $32 for a basic mini to $1,580 for the Tony Tony Chopper One Piece crossover collab.
Where To Buy A Labubu?
Skip the sketchy resellers, here’s where to cop a legit Labubu without ending up with a Lafufu:
In-Person & In Store
Pop Mart
Melbourne Central, Chadstone, Northland
The official source, stocking everything from blind boxes ($32+) to special editions ($1,500+). Look for their viral yellow robo-shops—vending machines packed with Labubus (and none of the judgment when you buy five in a row).
That Funking POP Store!
Unit 428/189B S Centre Road, Tullamarine
That Funking POP Store! Is a hidden gem for plushie outfits (yes, outfits) and mid-range blind boxes, which is ideal if your Labubu needs a glow-up.
The Archive Store
Melbourne CBD, Malvern East
This hype-beast store is where rare/expensive Labubus live (starting at $150), alongside streetwear drops.
KICKSTW
314 Little Collins Street, Level 2 Royal Arcade, Melbourne CBD
KICKSTW sell Labubus plushies, along with the necessary accessories and keychains for their maintenance. They also sell dust-proof cases for protecting the toy when taking them around. You can choose from individual singular plushies or mystery blind boxes.
Zing Pop Culture
Various Locations
A true pop culture haven, Zing Pop Culture keeps a vast inventory of Pop Mart toys. Among their countless collectibles, you'll find a range of affordable Labubus available for purchase online and in-store.
For Online Shoppers
Pushas
Pushas stocks authentic, limited-edition Labubus—from $70 entry-level picks to $2,000+ collector items.
Prior Store
Head to Prior Store's online consignment store to browse their Labubus collection while their Melbourne Central location is temporarily unavailable.
Waves AU
A family-owned sneaker store based in Sydney, Waves AU is stocked to the brim with Labubus. Their online store offers the entire range, from the most affordable to the premium picks, and they even keep special Disney edition collabs in stock.
Untied AU
At Untied AU, you can find the standard selection of Labubus at this online sneaker store. They also provide discounts on single blind box purchases.
Main image credit: Pop Mart | Supplied
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